MANILA - Crime lord "Herbert C" was enjoying national fame and growing iTunes success after reinventing himself as a lovelorn balladeer from inside the Philippines' biggest jail - until police cut short his career.
Herbert Colanggo lost his recording studio and other bribe-induced musical privileges after a raid on the secret prison villas kept by 20 of the nation's most notorious robbery, kidnapping and drug kingpins.
The Philippines' prisons have long had a reputation for graft, but Monday's raid shocked the nation with the justice secretary expressing outrage that Colanggo and the others were "living like kings".
The raid at Manila's Bilibid prison uncovered high-powered weapons, methamphetamines, blow-up sex dolls, a jacuzzi, a strip bar where prostitutes were brought in - and Colanggo's fully equipped music studio.
"We are very angry because they continue to live lives of luxury," Dante Jimenez, chairman of the watchdog group Volunteers Against Crime and Corruption, told AFP.
"It's like they were just transferred from one mansion to another."
Colanggo entered Bilibid in 2009 after a near decade-long reign as the leader of a feared bank robbery gang.
"His gang was so bold and daring that their presence alone literally swept the vaults of all banks in all urban areas nationwide," former Bilibid prison head Venancio Tesoro said in a post on his blog.
Police say one of his gang's bank heists on the outskirts of Manila left 10 people dead, making it one of the country's bloodiest robberies. Colanggo was sentenced to 12 to 14 years in jail.
Bilibid is infamous for overcrowding and the brutal conditions - it was built to accommodate 8,900 inmates but currently houses more than 23,000.
Colanggo, though, was able to quickly buy his way into the privileged world of the prison's top criminal kingpins, some of whom have previously even been caught leaving the jail for short periods of time.
A STAR IS BORN
With lots of time on his hands, Colanggo decided to pursue his long-held ambition of becoming a music star, and rebranded himself "Herbert C".
He had a music studio built inside his prison villa and recorded a 10-song album of syrupy love songs called "Kinabukasan", which means "Future".
Colanggo, who is believed to be in his late 30s, was picked up by one of the Philippines' big music labels, Ivory Music and Video, and his first album, released this year, was a chart success.
In one of many clips about his career posted on YouTube and other social media, Colanggo appears at a concert in the Bilibid gymnasium where he accepts an Ivory "platinum" record award for selling 15,000 albums.
He also celebrates being voted "best new male recording artist" by a group of entertainment journalists this year, an accolade that garnered mainstream media coverage.
"I've always dreamt of becoming a recording artist," Colanggo, who portrays himself on Facebook as a newly devout and repentant Catholic, told local broadcaster ABS-CBN in a recent jailhouse interview.