Turning Moove-ing cut-outs into cash cows

Turning Moove-ing cut-outs into cash cows
Mrs Jayne Kwek with one of her cut-outs, a soldier cow. There have been nine campaigns and more than 4,000 cows since they made their first appearance in 2005 in a teaser campaign by Moove Media, which she heads.The cows take shape from doodles she makes at all times of the day on whatever is at hand.
PHOTO: The Straits Times
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