After security breach, US retailer Target offers discount

After security breach, US retailer Target offers discount

WASHINGTON - US retailer Target is making up for a major IT security breach by offering its customers in the United States on Saturday and Sunday a ten-percent discount on any single purchase.

Some 40 million customers may have had information from their credit and debit cards compromised by hackers who broke into its database between November 27 and December 15, Target said Thursday.

The next day company CEO Gregg Steinhafel appeared in a videos posted on a company website in which he explained the security breach, apologized for delays at company call centers, and extended the offer.

"We're in this together, and in that spirit, we are extending a 10 percent discount - the same amount our team members receive - to guests who shop in US stores on December 21 and 22," he said.

The website added: "Valid in store only. Limit one offer per guest to be used in a single transaction. Void if prohibited by law. Not valid in Canada. No cash value."

Steinhafel also said that customers "will not be held financially responsible for any credit and debit card fraud," and for extra assurance, Target "will be offering free credit monitoring services."

Despite the offer, many customers took to the store's Facebook page to vent their anger.

"This all seems VERY unorganized and extremely disrespectful to your customers. Offering 10 percent is laughable," wrote a woman named Stacey Jane Deme.

A Target representative gamely answered all of the posts, though many of the answers were variations of "We know it's been frustrating to reach us ... and we want you to know we are working hard" to get more support.

According to Steinhafel, few people who shopped during that period are likely to be fraud victims.

Target has addressed the security breach, and customers "can shop with confidence" at Target stores, he said.

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