Audi Fashion Festival: Strong local showing

Audi Fashion Festival: Strong local showing
A model presents a creation by designer Ong Shunmugam, and another (left) presents a design by Saturday during the Audi Fashion Festival.

Team Singapore had a strong showing at this year's Audi Fashion Festival.

And celebrities including Patricia Mok, Vivian Lai and Xu Bin were seen at the six-day event, which was held at Ngee Ann City and ended yesterday.

A dozen local designers had the opportunity to show their collection to a hall of appreciative fans.

This is not including the students from Lasalle College of the Arts and those at the Harper's Bazaar Asia New Generation Fashion Designer Award show.

Further cementing the local connection, even the festival's opening act had a Singapore connection: Nepalese designer Prabal Gurung was born here.

The Singaporeans showed widely different aesthetics, from the old-school glitz of Ashley Isham to the exuberance of hip label Revasseur.

Here are five emerging stars of the local fashion scene:


Alfie Leong has been at this for nearly 20 years, and that experience showed.

The bold, colourful and shiny collection was confounding and exciting. There were pieces that had me wondering how one got into them, but imagine the attention you will get when you step into a room.


Right now, no one is hotter than Priscilla Shunmugam in the local design scene. Her label Ong Shunmugam has been winning accolades and fans.

Hers was a subtle, elegant collection of outfits with the cheongsam collar.

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