David Moyes has come in from the cold.
Seven months after his miserable tenure at Manchester United came to an end, he has been named the new coach of La Liga side Real Sociedad and already the jokes have started.
On social media, publicity hungry bookmakers quickly deployed their best photoshopped images and snide digs.
They were joined by angry United fans, contemptuous Liverpool supporters and anyone else who wanted to put the boot in on a man attempting to revive his career. It's all so tiresome.
Whatever else Moyes may lack, he isn't short of masculine anatomy.
This is a bold move, a step outside of the comfort zone into one of the most testing environments in European football.
British managers rarely leave the country, they struggle with the language and the culture, they tend to prefer to take smaller, safer jobs.
Moyes is braver than that and far from mocking him, he should be congratulated for this decision.
He should draw strength from the knowledge that Spain has proved a prosperous land for many of the British managers who were courageous enough to move there.
Sir Bobby Robson won the Spanish Cup and the European Cup Winners Cup with Barcelona in 1997 and was voted European Manager of the Year.
Terry Venables spent three years with the Catalan giants, won La Liga in 1985 and came within a penalty shootout of landing the European Cup.
Londoner Vic Buckingham was a legend in Spain, a manager deemed to be decades ahead of his time and a man held in the highest regard by no less an authority than Johan Cruyff.
Moyes would do well to steer clear of the example set by the club's last British manager.
Welshman Chris Coleman was late for a press conference at Sociedad, claiming that his washing machine had leaked and ruined his flat.
This came as interesting news to one journalist whose daughter had sent him a text message to say that she'd met Coleman in a San Sebastian night club in the small hours of that morning.
Coleman lasted just seven months.
But Moyes is hardly the sort of man to be spotted in a nightclub at 5am.
He is hardworking, dedicated and he has done enough in his career to suggest that he has a chance of success in Spain.
And he will take over at a good time.