Business @ AsiaOne

Going extra mile with a big smile

Company sent a former seamstress for English language course to enhance her service at its outlet.

Tue, Jul 22, 2008
The Straits Times

When Madam Ng Ser Kin joined Metro's retail team in 1997, she could manage only simple English sentences such as 'Good morning' and 'How can I help you?'.

But things soon changed.

The company's management sent the former seamstress for an English language course to enhance her service at its Tampines outlet's toy department.

'Before that, I was learning English on my own, five words a day. I would check the dictionary or ask my daughter when I see words I do not know,' says the mother of two.

While her English is still not entirely fluent, the 55-year-old's earnest attitude has drawn customers to return.

'Once, a customer wanted to buy a Lego toy set which was not available in the store yet,' she recalls.

After several phone calls to the supplier, she managed to locate a set and informed the customer.

'I told him to buy the set during our sale so he could get a 20 per cent discount,' she says.

The customer, who turned out to be a teacher at a childcare centre, later bought 80 additional sets for his students.

'I was so happy for so many days!' Madam Ng says.

Eleven months ago, she requested for a transfer to the handbags department when she moved to the Sengkang branch to 'gain more product knowledge'.

'When I serve customers well and manage to solve problems, it leaves me in a good mood all day,' she says.

This article was first published in The Straits Times on Jul 20, 2008.

 
 
 
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