According to the swoonsome boys of Croatian duo 2Cellos, there is a simple reason for the massive success of their latest music video, Thunderstruck.
Stjepan Hauser, 27, and Luka Sulic, 26, have accumulated more than 17 million hits on YouTube in under three months with their stirring instrumental cover of rock legends AC/DC's epic anthem.
Taking time out for an e-mail interview with M, Hauser said the popularity boiled down to the fact that their video feeds everyone's imagination.
"Viewers like our music arrangement and energy; they also like the story behind the video. It's like Back to the Future (referring to the hit 80s sci-fi comedy)," said Hauser.
"The storyline goes that Luka and I went on a time machine to arrive in the (18th-century) Baroque era, where we showed people how to rock. And this was how Ba-Rock was invented!
"As you can see in the video, the crowd is absolutely shocked. Our musical style is something completely new and unknown to them." The video also sees the pair headbanging as they work their instruments.
At one point, Hauser becomes so engrossed in his performance that he sprawls on the floor - drawing disapproving looks from all the adults in the audience.
They might be bona fide hunks, but technical proficiency lies at the core of 2Cellos' material and inspiration for their music videos.
"We came up with this idea for Thunderstruck because the arrangement itself is in Baroque style, with virtuosic cadenzas and riffs," explained Hauser.
2Cellos, who opened for pop icon Elton John here in 2011, return to Singapore to play at The Star Theatre tomorrow night for their first solo full-length concert.
The fusion of classical and pop inevitably brings to mind predecessors in the crossover genre such as Bond and Escala.
But 2Cellos is way ahead of the game when it comes to collaborations with pop artists.
Their second studio album of covers, In2ition, released in 2012, features a duet with guitar maestro Steve Vai, as well as guest vocals by Glee star Naya Rivera and singer-songwriter Sky Ferreira (Cher's Bang Bang).
2Cellos have nothing but fond memories of working with their pop contemporaries.
They got Rivera on board thanks to a guest spot on the hit US TV series.
"We were guests on Glee Season 3 for the Michael Jackson tribute episode. We met Naya when we played Smooth Criminal with her."
The collaboration with Vai was very interesting for Hauser.
"The interaction between cello and electric guitar is extremely unique, you can't find it anywhere else. It's like a duel," he said.
WHAT: 2Cellos Live In Concert
WHEN: May 22, 8pm WHERE: The Star Theatre
TICKETS: $78 to $148 from Sistic (6348-5555 or www.sistic.com)
This article was published on May 21 in The New Paper.
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