Pop superstar Taylor Swift on Monday won the Grammy for Album of the Year for her blockbuster "1989" but also took the opportunity to take a dig at her naysayers.
Though her speech did not name anyone explicitly, her emphasis on the word "fame" is widely believed to be a response to rapper Kanye West.
The lyrics to one of his new songs from the album, The Life Of Pablo, goes: "I feel like me and Taylor might still have sex. Why? I made that b----- famous".
The line alludes to an incident in 2009 when West stormed on stage at the MTV Video Music Awards, crashing Swift's acceptance speech to grab the microphone and announce that Beyonce's video was better.
In her speech at the Grammys, 26-year-old Swift said: "There are going to be people along the way who will try to undercut your success or take credit for your accomplishments or your fame".
She advised women to just focus on the work and not let "those people sidetrack you".
Fans reacted with shock at her level-headed shade and many expressing admiration at her daring and stinging "feminist" speech.