DreamWorks to launch family TV channel in Asia

DreamWorks to launch family TV channel in Asia
DreamWorks Chief Executive Officer Jeffrey Katzenberg poses at the Children's Defense Fund-California 24th Annual "Beat the Odds" Awards in Culver City, California.

ASIA - DreamWorks Animation SKG said it plans to launch a 24/7 family-oriented television channel in Asia during the second half of 2015 as part of its effort to expand television production and distribution.

Shows running on the channel, including "All Hail King Julien", "The Adventures of Puss in Boots" and "How to Train Your Dragon", are based on characters from major DreamWorks movies.

Singapore-based HBO Asia will manage affiliate sales and marketing as well as technical services for the new channel.

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