Do-not-call registry will be open for registration by end of the year

Do-not-call registry will be open for registration by end of the year

Unwanted phone calls from telemarketers will soon be a thing of the past. From Jan 2 next year, a national Do-Not-Call registry will be launched for people to list their numbers.

Get the full story from The Straits Times.

Read the full statement from the Personal Data Protection Commission Singapore here:

With effect from 2 January 2014, organisations will have to check the Do Not Call (DNC) Registry before sending telemarketing messages to consumers with Singapore telephone numbers.

Set up by the Personal Data Protection Commission (PDPC), the DNC Registry is a secure database for consumers to register their Singapore telephone numbers if they wish to opt out of receiving unsolicited telemarketing messages. These telemarketing messages - sent via voice calls, text messages and faxes - are those which offer, advertise or promote goods and services for commercial purposes.

Mr Leong Keng Thai, Chairman of PDPC said, "With the setting up of the DNC Registry, organisations can now focus more efficiently on consumers who are interested to receive information on products and services. Consumers will also have the flexibility to decide if and how they want to receive telemarketing messages. The PDPC will monitor market developments and ensure that the DNC Registry benefits both organisations and individuals."

PDPC finalised the business operation rules of the DNC Registry after taking into consideration feedback received during the public consultation it conducted in May 2013.

DNC Registry for Organisations

Under the requirements of the Personal Data Protection Act 2012 (PDPA), organisations, whether based in Singapore or overseas, must check with the DNC Registry to ensure that the Singapore telephone numbers that they are sending telemarketing messages to, are not listed in the Registry.

To check the numbers, organisations have to set up an account with the DNC Registry and then submit their lists of telephone numbers for checking. Organisations can continue sending telemarketing messages to consumers who have registered with the DNC Registry if they have proof of the consumers' prior consent.

Individuals such as freelancers, real estate and insurance agents and those who are not employed by an organisation but wish to engage in telemarketing activities must also set up accounts in order to check with the DNC Registry.

Local organisations and individuals have to pay the DNC Registry a one-time fee of $30 to set up their accounts while foreign organisations pay $60. Organisations pay one "credit" to check each telephone number.

Every organisation or individual with an account in the Registry will be given 500 free credits annually, which means that they will be able to check 500 telephone numbers for free each year. This is part of PDPC's efforts to help organisations, particularly the Small and Medium Enterprises (SMEs) to lower their compliance cost.

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