SINGAPORE - Health supplements are popular - even in the next world.
Indeed, at incense shop It Tian Heong, a "health product" package is a top-selling item for this year's Qing Ming festival.
Shop owner Ang Chee Kiong said the package, which costs $5 and which includes fish oil and dietary capsules, has been selling like hot cakes since the Chinese New Year period.
"People buy these supplements every day. It's a bestseller," said the 56-year-old, who has been in the business for 30 years.
He added: "It's the first time that we are selling 'supplements' and its uniqueness attracts customers."
Every year, many people flock to Mr Ang's shop in Geylang to buy incense and offerings for the Qing Ming (or Tomb Sweeping) festival.
They will then visit the cemeteries and columbaria with these items in hand to pay respects to their ancestors.
Mr Ang told The New Paper that families usually buy items that their ancestors used when they were still alive.
Mr Ang added: "If your ancestor liked cycling, buy him a bicycle. If he loved travelling, get him a plane!"
Alcohol is another popular item. An offerings package containing Hennessy XO, Bordeaux wine and a packet of cigarettes costs $5 in It Tian Heong.
Mr Ang said: "Some people do not buy alcohol for their ancestors as they are afraid that they might cause trouble in the netherworld after taking it."
Mrs Mary Tan has been patronising Mr Ang's shop for 10 years and spent more than $200 on her last trip there.
The 63-year-old hairdresser said: "The offerings we buy depend on their preference when they are alive. We buy my father's favourite items and it's also a way to remember him."