Travel agents ride school-trip wagon

Travel agents ride school-trip wagon
A group of students from Yishun Secondary School posing for a photograph during an educational trip to Bali, Indonesia.

SINGAPORE - More students than ever are going on overseas school trips and travel agents have leapt to serve this growing market.

About 90,000 students go overseas with their schools each year on 3,500 "learning journeys", according to the Education Ministry.

These include exchange programmes, overseas community involvement programmes and trips related to subjects taught in school.

Some trips of over a week to more distant destinations can cost between $3,000 and $4,000 per child, but additional government funding for such trips has made all the difference in recent years.

Travel agents said demand has more than doubled from a decade ago and picked up sharply five years ago after the Education Ministry introduced the Trips for Internationalisation Experience grant for students who are Singapore citizens to go on overseas learning journeys. Schools can also tap the Opportunity Fund to subsidise those who need financial support.

More neighbourhood schools and primary schools are also organising overseas trips, and the brisk business has led some travel agents to create special departments catering to this group.

One of them, STA Travel, said it has been organising 130 trips every six months from 2011 to this year, double the number from 2005 to 2008.

CTC Travel has seen demand grow sharply every year, too. Said its senior vice-president for marketing and public relations, Ms Alicia Seah: "Five years ago, we managed about 20 groups of students. Last year, we organised almost 70 groups."

Demand from neighbourhood secondary schools has also gone up in recent years, with CTC Travel seeing business from these schools double compared to a decade ago.

The destinations vary across the school types, said travel agents.

STA Travel's group manager for educational travel Raymond Wong noted that neighbourhood schools tend to have more trips nearby with one or two trips a year to Europe or United States, whereas "well-known" schools have "almost an equal spread of regional and long-haul trips".

Countries such as Malaysia, Thailand and China remain the top destinations, but a growing number of schools are going further, especially independent schools and those offering the integrated programme, said Ms Michelle Yin, marketing communications manager for Chan Brothers Travel.

More about

Purchase this article for republication.

BRANDINSIDER

SPONSORED

Most Read

Your daily good stuff - AsiaOne stories delivered straight to your inbox
By signing up, you agree to our Privacy policy and Terms and Conditions.