It has been a strange week.
Chamaine Soh admits the sudden thrust into the limelight has proved to be an odd experience as strangers have recognised her on the street.
But with an infectiously friendly personality that shone during the fashion shoot, Soh appears to be taking it all in her stride.
The reason for the fame is that Soh is the new face of Singapore netball - though she is quick to emphasise just how much is down to teamwork.
Last Sunday, cheers from the 3,000-strong crowd helped fuel the fire of success for the Singapore netball team.
"Previously, hardly anyone turned up to watch us. At best, there would be a few hundred," says the 24-year-old goal shooter.
The team won the Mission Foods Asian Netball Championship, beating long-time rival Sri Lanka 59-41 and qualifying for next year's Netball World Cup.
Soh tells The New Paper on Sunday: "It was intense. It was exhilarating. So many people - girls and boys of primary school-going age, even uncles and aunties. Their support and cheers drove us to excel."
At 1.77m, Soh's role of sharp shooter makes sense. But she did not start out as "one of the tall girls in class".
"I was actually quite short in primary school. My friends towered over me. Some even called me shortie," the St Hilda's Primary School alumna recalls.
"It was after I took up netball as my co-curricular activity in Secondary 1 that I started growing. We were made to jump a lot and I also drank a lot of milk," she adds.
Soh's ability soon saw her join the national team and she made her international debut at the 13th World Netball Championship in 2011.