Canadian Bank surprises customers with gifts and scores a viral video hit

Canadian Bank surprises customers with gifts and scores a viral video hit
PHOTO: Internet screengrab

SINGAPORE - Everybody is familiar with the Automated Teller Machine (ATM) that dispenses cash, but how about the Automated Thanking Machine?

Part of an ingenious marketing campaign by Canadian-based TD Bank to thank its customers, the ATM dispensed selected gifts to its users and the entire process was captured on video.

In the video, a young mother was given tickets to bring her children to Disneyland. Overwhelmed with tears, she said thankfully: "I have never been able to take my kids anywhere!"

Another TD Bank customer, who has a cancer-stricken daughter in Trinidad and Tobago, was given air tickets to visit her.

The video, which was uploaded on YouTube over 10 months ago, is now enjoying a resurgence on the internet, topping the list of trending YouTube videos yesterday (June 11). It has over 21 million views now.

Prepare your tissues before watching:

grongloh@sph.com.sg

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