BEIJING, Nov. 29, 2017 /PRNewswire/ -- HK CTS Hotels Co., Ltd. entered into a strategic partnership agreement with InterContinental Hotels Group at Crowne Plaza Beijing Lido, pursuant to which they would jointly operate InterContinental's up-scale brand – Crowne Plaza® Hotels & Resorts and mid-scale brand – Holiday Inn® and Holiday Inn Resort® on a franchising basis in the Greater China region. It has blazed a trail for a Chinese-funded hotels group to operate and manage the mid and up-scale brands of an international hotels group in Mainland China.
Mr. Roc Huang, Director and Executive Deputy General Manager of HK CTS Hotels Co., Ltd. (Left) and Mr. Kent Sun, Chief Development Officer, IHG Greater China (Right) inked a strategic partnership agreement
With the long-standing presence of the international hotels group in China, owners of domestic hotels are also expecting third-party management by partnering with international hotel brands, in order to lower operating cost and enhance operating profits. As a result, third party management companies independent from hotel and brand owners emerged. Due to concerns about the management capability of the domestic team, international hotel brand owners are unwilling to grant the right of operation to other companies, especially up-scale brands. In 2015, HK CTS Hotels Co., Ltd. successfully acquired UK-based Kew Green Hotels Limited, the second largest third-party hotel management company in UK operating 46 hotels under InterContinental Hotels Group such as Crowne Plaza® Hotels & Resorts, Holiday Inn® and Holiday Inn Express®. In the past two years, HK CTS Hotels Co., Ltd. has fully introduced Kew Green Hotels Limited's third-party management experience as well as senior management to continuously strengthen the training of the domestic team. Driven by the rapidly improved and recognized operational and management capability of HK CTS Hotels Co., Ltd., InterContinental Hotels Group has authorized HK CTS Hotels Co., Ltd. to operate its up-scale and mid-scale brands.
Mr. Chen Rong, the General Manager Assistant of China National Travel Service Group Corporation and the Chairman of HK CTS Hotels Co., Ltd., make a speech for the ceremony
Mr. Chen Rong, the general manager assistant of China National Travel Service Group Corporation and the chairman of HK CTS Hotels Co., Ltd., said "From Beijing Lido Commercial Center founded in 1984 till the establishment of Crowne Plaza Beijing Lido in 2014, China National Travel Service Group Corporation and InterContinental have forged a solid foundation for time-honored cooperation. The strategic partnership with InterContinental based on third party franchising management in the hospitality sector is an extension of our cooperation, and further leverages on the strengths in integrating resources, management and brands competiveness, thus jointly expanding the Chinese market and rendering diverse offerings for hotel owners."
From left to right, Mr. Hao Delin, Secretary of Party Committee, HK CTS Hotels Co., Ltd., Mr. Roc Huang, Director and Executive Deputy General Manager of HK CTS Hotels Co., Ltd., Mr. Chen Rong, the General Manager Assistant of China National Travel Service Group Corporation and the Chairman of HK CTS Hotels Co., Ltd., Mr. Jolyon Bulley, CEO of IHG Greater China, Mr Justin Channe, Chief Operation Officer, IHG Greater China, Mr. Kent Sun, Chief Development Officer, IHG Greater China
Jolyon Bulley, CEO of IHG Greater China, remarked: "This is InterContinental Hotels Group's first time to authorized its franchise in China to HK CTS Hotels Co., Ltd., which demonstrates HK CTS Hotels Co., Ltd. possessed the international management capability to deliver more value for hotel owners."
Upon execution of this agreement, HK CTS Hotels Co., Ltd. and InterContinental Hotels Group will also jointly promote this new franchising and third-party management model to hotel owners. This model is expected to be adopted by 20 up-scale and mid-scale hotels by 2020.
HK CTS Hotels Co., Ltd. is a wholly-owned subsidiary of China National Travel Service Group Corporation, with four brands under three series: "Metropark" series, "Kew Green" series and "Traveler Inn" series. Grand Metropark and Metropark under "Metropark" series are five-star and four-star hotel brands respectively. Kew Green is an English luxury brand and Traveler Inn is a distinctive business hotel brand. In August 2015, HK CTS Hotels Co., Ltd. successfully acquired all the shares issued by Kew Green Hotels, the UK's second largest third party hospitality management company, becoming the sole shareholder of Kew Green Hotels, and acquiring 44 hotels' ownership and management rights in the United Kingdom and the management right of other 11 hotels, which marked its successful entry into the UK hotel market. Thanks to the acquisition, HK CTS Hotels Co., Ltd. further enriched the brand hierarchy, holding and managing more than 150 hotels and over 32,000 guest rooms at home and abroad, covering over 30 cities in Britain, including London, Leeds, Birmingham, Lincoln, Portsmouth and Brighton and more than 40 cities in Greater China, such as Hong Kong, Macau, Beijing, Nanjing, Hangzhou and Chongqing. It also owns a hotel in Africa and Australia respectively.
Chloe Xu| Brand PR Manager| Marketing Department | HK CTS Hotels Co., Ltd.
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