SINGAPORE, Aug. 14, 2018 /PRNewswire/ -- Kaligo Solutions has announced the appointment of Evert de Boer as a member of its Strategic Growth Advisory Board. The Advisory Board has been established to provide Kaligo Solutions with an enhanced set of skills and expertise to further support the company's rapid global expansion.
Mr. De Boer, who is Managing Partner of On Point Loyalty, a global airline loyalty consultancy firm, brings extensive experience in the fields of airline loyalty programs, their financial partnerships, and investment and ownership structures.
Prior to joining On Point Loyalty, Mr. De Boer oversaw the growth of Aimia's international travel business as the General Manager of Business Development. During this time he led the execution of Aimia's investment in AirAsia BIG as well as advising numerous airline loyalty programs on developing structural and financial growth strategies. Mr. De Boer has authored several publications on airline loyalty, including his 2017 pioneering book Strategy in Airline Loyalty.
A native of the Netherlands, Mr. De Boer has lived and worked in the Netherlands, Canada, the United Arab Emirates, and is currently based in Singapore.
On his appointment, Evert de Boer said, "I am very excited to be able to contribute to the future success of Kaligo Solutions. What makes Kaligo Solutions stand out for me, is the combination of their exceptional management team, agile technology with a proven ability to bring new and innovative products to market in record time. Their rapidly increasing global footprint is testament to that."
About Kaligo Solutions
Kaligo Solutions is the global leader for the launch and management of end-to-end loyalty solutions. Established in Singapore in 2014 with offices across APAC, Europe and the Americas, Kaligo Solutions enables 80+ of the world's leading loyalty programmes to drive engagement through highly innovative and purpose driven rewards experiences.
With custom-built solutions leveraging innovative loyalty technology such as their TransferConnect points transfer marketplace and TravelEdge powered white labels complemented by award winning end-to-end loyalty program management, marketing and analytics capabilities, Kaligo supercharges the world's leading loyalty programmes with delightful experiences that build lasting customer loyalty.
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