Lazada get Malaysia's shoppers shaking for deals on 6th Birthday Festival Sale

KUALA LUMPUR, Malaysia, April 25, 2018 /PRNewswire/ -- Shop, shake and win on Lazada's 6th Birthday Festival Sale, as Malaysia's leading eCommerce platform launched its latest "Shakin' Deals" feature to excite shoppers while giving them more discounts and deals.  


'Shakin' Deals at Lazada Malaysia 'Shakin' Deals at Lazada Malaysia



From now till April 27th, shoppers will just need to log into the Lazada App and shake for deals between 1.30pm and 8pm to win vouchers of up to RM100.

The "Shakin' Deals" feature is part of the exciting array of innovations that Lazada has introduced to inject more fun in shopping for its Birthday.  Other new features include artificial intelligence (AI) to personalise the customer's shopping, the Chat Now function to allow customers to chat real-time with their favourite brands and sellers and a newly-integrated QR Code scanner to allow shoppers to scan, even in brick-and-mortar stores, in order to access a promotion, product or seller page within the Lazada app.

Christophe Lejeune, CEO of Lazada Malaysia said, "We know that to deliver a delightful shopping experience to our mobile customers, the shopping experience needs to be more personalised, social, and interactive. Everyone loves good deals, and this is a fun new way for customers to get great deals."

To whip up the shopping frenzy during the three-day festival, Lazada Malaysia will be introducing 1,000 flash sales and offer more than 1,000 different vouchers and 145 different Surprise boxes available. Up for grabs too are Lazada's famous Surprise Boxes, which are curated by more than 50 brands. Up to 14,000 boxes, which valued at up to RM547, are going for only RM49 or RM99.

Not forgetting the jaw-dropping discounts of up to 90 % on millions of products. Customers can also expect exclusive deals from brands such as Xiaomi Redmi Note 5 at RM339, Carlo Rino and Maybelline up to 70% off, as well as amazing offers from HP, MAC, Nescafe, Maggi and Milo. There will also be offers from Lazada's partners -- including a 15% additional cash rebate to holders of the CIMB Lazada Prepaid Mastercard, Lazada e-vouchers for PETRONAS Primax and Kedai Mesra customers, 15 pairs of flight tickets from AirAsia Big and many more.

For more information on these great deals, log on to

About Lazada's 6th Birthday Festival 2018

Lazada celebrates its 6th Birthday Festival from the 25th - 27th of April with daily flash sales and discounts of up to 90% across various categories such as Fashion, Electronics, Baby Products, as well as Home and Lifestyle products. In conjunction with the celebration, the Lazada Birthday truck is also bringing special vouchers and exclusive discounts directly to consumers at 28 locations in the Klang Valley, Ipoh and Melaka. 

About Lazada Group

Lazada Group operates Lazada, Southeast Asia's number one online shopping and selling destination, with presence in Indonesia (, Malaysia (, the Philippines (, Singapore (, Thailand ( and Vietnam (

Launched in March 2012, Lazada is pioneering e-commerce in the region by providing customers with an effortless shopping experience with multiple payment methods including cash-on-delivery, extensive customer care and free returns. Lazada features a wide product offering in categories ranging from customer electronics to household goods, toys, fashion and sports equipment.

Lazada offers brands and merchants a marketplace solution with simple and direct access to about 560 million customers in six countries through one retail channel.

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