QDA market leader QSR International partners with Rubicon Technology Partners

QDA market leader QSR International partners with Rubicon Technology Partners

MELBOURNE, Australia, July 26, 2018 /PRNewswire/ -- QSR International, the world's leading qualitative data analytics software company, today announced it has entered a strategic partnership with Rubicon Technology Partners, a US-based private equity firm specializing in enterprise software company investments. The partnership provides strategic investment for QSR International to extend its market leading position in the academic and social research disciplines and accelerate its fast-growing business in the commercial and public sectors. 

"Mobile, online and internet-based tools have created an explosion in the way we capture and consume qualitative data," said Chris Astle, CEO of QSR International. "This rate of technological change is creating new opportunities for Qualitative Data Analytics (QDA) research as professional researchers harness the power of the internet to capture, analyze and ultimately share their work.  Our strategic partnership with Rubicon will accelerate our product roadmap and provide additional resources to better support our customers and partners."

"As more people want to make use of unstructured data we believe QSR is uniquely positioned to enable them given its history of innovation in this space," said Jason Winsten, Partner at Rubicon Technology Partners. "In our view, the partnership between Rubicon and QSR represents a significant opportunity to accelerate the breadth and range of solutions available to QDA researchers globally."

"We are excited about this partnership for the value it will bring to our current customers," said Astle, "As well as its ability to bring our technology to an even wider group of researchers and organizations."

Corum Group served as strategic advisors to QSR International.

About QSR International

Every day, QSR International helps 1.5 million researchers, marketers and others to utilize Qualitative Data Analysis (QDA) to uncover deeper insights contained within the "human data" collected via social media, consumer and community feedback and other means. The company gives people the power to make better decisions by uncovering more insights to advance their area of exploration. With an innovative suite of qualitative data analysis products, NVivo and Interpris, QSR enables both structured numerical data and unstructured "human" data to be analyzed together, uncovering powerful insights unattainable only through quantitative data analysis. The new insights QSR International's suite of products unlock helps researchers and curious minds worldwide make more informed decisions that create growth, solve problems and improve lives. With benefits for individuals, teams, and organizations, QSR International unlocks data and research intelligence in ways that are otherwise impossible.

Headquartered in Australia, QSR International maintains offices in the United States, the United Kingdom, and throughout Europe. Learn more at www.qsrinternational.com

About Rubicon Technology Partners

Rubicon Technology Partners invests in enterprise software companies with proven products and talented management teams to help grow and scale their businesses. Rubicon enables companies to adapt to the changing requirements of their businesses as they grow and scale using a proven set of proprietary processes, best practices and a portfolio-wide engagement model called RTP Change Management™. With offices in Menlo Park, CA and Stamford, CT, Rubicon has over $850 million in cumulative capital commitments. For more information, please visit www.rubicontp.com

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