RS Components Appoints Sean Er Lim as Malaysia Country General Manager

With over a decade of experience in tech and manufacturing industries, Lim's promotion will see her leading the sales teams in Malaysia

KUALA LUMPUR, Malaysia, Feb. 17, 2021 /PRNewswire/ -- RS Components, a trading brand of Electrocomponents plc (LSE: ECM), a global omni-channel solutions partner for industrial customers and suppliers, has appointed Sean Er Lim as its new Country General Manager, Malaysia. The appointment signals a strong commitment and focus on becoming the first-choice partner of engineers and procurement specialists in one of the company's key growth markets in Asia Pacific.

Sean Er Lim
Sean Er Lim

In her new role, Sean will focus on driving strategic priorities to provide high-levels of customer service, reliable delivery, and ease of access to a broad range of industrial and electronics products, including critical tools and latest technologies to help manufacturers and industries manage disruptions and maintain competitiveness. She will lead the local teams in strengthening supplier programmes, developing businesses opportunities, and expanding the customer base in Malaysia.

"Malaysia is a key growth market for us, one that's been consistently performing through the years," says Sean Fredericks, President, Asia Pacific, RS Components. "With Sean's experience in the manufacturing sector and electronics industry and passion for forming strong customer relationships, we will continue to deliver innovative technologies and differentiated solutions to industrial customers."

With over a decade of experience managing various Asia Pacific markets including Southeast Asia and Japan, in country and regional sales leadership roles in multinational companies, Sean was a senior sales manager and member of the RS Malaysia leadership team, where she consistently grew key accounts. She developed initiatives that elevated customer experience and ensured support to customers on every stage of their purchasing journey.

RS offers customers in Malaysia access to more than 500,000 industrial and electronic products from leading supplier brands through its dedicated eCommerce site, which is available in local currency. Corporate and industrial customers with high-volume, complex requirements can also save time negotiating with multiple suppliers and simplify their procurement process by partnering with the Malaysia-based sales team. End-to-end customer support is also provided by sourcing specialists, customer service and technical teams.

About RS Components

RS Components is a trading brand of Electrocomponents plc, a global omni-channel solutions partner for industrial customers and suppliers who are involved in designing, building or maintaining industrial equipment and facilities. We aim to offer our customers unrivalled choice of product technologies, solve problems with innovative solutions and deliver a world-class customer experience, making it easy to do business with us.

We stock more than 500,000 industrial and electronic products, sourced from over 2,500 leading suppliers. We solve problems and provide a wide range of value-added solutions to over one million customers. With operations in 32 countries, we trade through multiple channels and ship over 50,000 parcels a day.

Electrocomponents plc is listed on the London Stock Exchange and in the last financial year ended 31 March 2020 reported revenue of GBP1.95 billion. Electrocomponents plc has eight operating brands: RS Components, Allied Electronics & Automation, RS PRO, OKdo, DesignSpark, IESA, Needlers and Synovos.

For more information on RS, please visit the website at

Further information is available via these links:

Twitter: @RSComponents; @designsparkRS

RS Components 


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