Zing Music teams up with Chinese Music Competition for greater market reach

Zing Music, an application that pools together music lovers into a collaborative community for the creation of new songs in various genres, has announced in its first official press conference the successful partnership with a Nationwide Chinese Music Competition, for further traction and market reach.

HONG KONG, Oct. 26, 2018 /PRNewswire/ -- At a press conference in Beijing yesterday, Zing Music Technologies Limited, the developers of the increasingly popular Zing Music Mobile App, announced its official collaboration with a nationwide singing competition, Liang Sheng Yin Xiong, whereby Zing will become the official registration and online voting platform for the 15 provinces in China that the competition covers.

Partnership signing ceremony at Zing Music’s press conference
Partnership signing ceremony at Zing Music’s press conference

The competition was successfully organized last year, with more than 300,000 participants and 5 million fans. This year sees it coming into the second season, with renowned music producer Yuan Wei Ren heading the panel of judges.

To date, the competition has garnered a total of 8,000 participants since its preliminary rounds in July, and more than 4.3 million fans following along. The successful partnering of Zing and this event will undoubtedly be a win-win, as Zing gains nationwide traction and a user base in the millions, and the competition organizers move their offline registrants into a sustainable online community.

Details of the collaboration include the use of Zing Credits to vote for winners and to give fan-gifts to the competition contestants, as well as the launch of a competitor and fan community area within the Zing application itself.

The competition will last until January 2019, giving Zing 3 full months to move the offline participant and fan base online. The original music pieces the competitors have to offer are also greatly anticipated during this period

Photo - https://photos.prnasia.com/prnh/20181026/2280655-1