Viber's new feature offers celeb live chats

Viber has launched Public Chats in Thailand - a new feature that allows users to discover, share and interact with conversations, communities and content on their mobile devices.

Public Chats are live discussions between celebrities and personalities that Viber users can follow. Viber says they offer a new kind of social experience - tapping into live conversations as they happen. Users on Viber can follow as many of these chats as they like on their mobile device. Conversations are multi-media and include text, photos, audio, video, stickers, web links and more.

Users can invite friends to follow the Public Chats that interest them and can share content.

Public Chats in Thailand features local personalities and brands such as Tech TV Host and IT Blogger Kawisara Pathamasoot (Keng), hotel-booking mobile application HotelQuickly, expat magazine The BigChilli, social deal membership platform White Card Asia, online fashion e-commerce and community WearYouWant, social marketing agency TrendsDigital, and e-commerce family WhatsNew Asia.

The most popular chats will be featured on the home screen of the Public Chats section of Viber. Users can easily search to find out who is chatting, or they can access a chat directly through its customised URL.

Talmon Marco, Viber's chief executive officer said that the release of Public Chats on Viber allows people to interact in a new way, listening in on live discussions and staying up-to-date with exclusive content from the people and subjects that matter to them.

"We are launching this concept with a great line-up of celebrities and personalities all over the world. They are opening up their conversations on Viber, and we're sure our users will love the 'fly-on-the-wall' experience this delivers," said Marco.