News @ AsiaOne

SPH Magazines wins most number of awards

SPHM wins 5 golds and sweeps all 3 awards in the Watch Magazine of the Year category. -AsiaOne

Wed, Mar 17, 2010

Singapore - SPH Magazines won 15 awards - the largest number of awards won by any publisher - at the prestigious MPAS Magazine Awards 2010 held on 16 March.

Its publications won a total of 5 Gold awards, 8 Silver awards and 2 Bronze awards, a showing that affirms its position as the region's Publisher of Choice.

ICON won Gold in the Chinese Language Magazine of the Year category for the second year running. Other titles that won Gold include Young Parents for Parenting Magazine of the Year , SilverKris for Best Contract Magazine of the Year , and Shape for Health/Fitness Magazine of the Year .

The PEAK Selections: Timepieces was another Gold award winner for Watch Magazine of the Year , a category which saw SPH Magazines sweeping all 3 awards - a Silver by 24:7 and a Bronze by ICON Moments .

Her World , which is celebrating its 50th anniversary this year, and Female , tied for the Silver in the Fashion Magazine of the Year category, a new category in this year's awards.

Proving that it is strong not only in print magazines, but also in online services, SPH Magazines' won a Silver award in the Best Online Magazine of the Year category, another new category added by MPAS this year.

Mr Loh Yew Seng, Chief Executive Officer of SPH Magazines, says: "The 15 awards won by SPH Magazines affirms our position as the Publisher of Choice. Credit must be given to everyone who worked tirelessly as a team to ensure that the magazines that reach our readers are excellent in every aspect. We will continue to ensure that our magazines achieve the highest standards that our readers and advertisers expect of us not just in Singapore, but also in the region."

This is the second year that the Magazine Publishers Association of Singapore (MPAS) is giving out the MPAS Magazine Awards to honour the best in local publishing. The awards were given out at the Pressmart MPAS Awards Nights 2010, which was held at the Rang Mahal Pavilion, Hard Rock Hotel Singapore, Sentosa.

This year's Awards had a total of 17 categories, including four special awards such as the Best New Magazine, Best Chinese Magazine and Best Online Magazine. In total, MPAS received 146 entries from Consumer, Trade and Contract publications.

Judging was made with a panel of industry experts drawn from various industries who came together to select the winning entries. To decide the winners, the judges looked for excellence in areas such as editorial content, design and creativity, photography, print production, advertising and marketing, digital media and overall magazine standards.

In addition to the awards won by SPH Magazines, ZbBz , a new high-end lifestyle magazine published monthly by Singapore Press Holdings Ltd's Chinese Newspapers Division, also won 2 awards. ZbBz, which was launched in October 2009, won a Silver award for Best Chinese Magazine of the Year and a Bronze for Luxury Magazine of the Year .

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