Two Saturdays ago, Sam Smith turned from a "Who?" to an "I want to know who that is".
With the release of his debut album still over a month away, the UK singer strutted onto the Saturday Night Live stage, sang everyone's minds out and was promptly announced as the next Adele.
The queen of cry-inducing love songs has been on an undetermined break since having her baby in 2012.
No fear. This equally prodigious singer, only 21 and a big-voiced purveyor of big emotional tunes, has arrived.
You have a month to find out all about him before the world latches on come May 26, when his debut album In The Lonely Hour is released.
The album is already available for pre-order on iTunes here.
Here are our top reasons why he is headed for the big time, just like his spiritual big sister Adele: