Qudian Inc. Announces Pricing of Initial Public Offering

BEIJING, Oct. 18, 2017 /PRNewswire/ -- Qudian Inc. ("Qudian" or the "Company") (NYSE: QD), a leading provider of online small consumer credit products in China, today announced the pricing of its initial public offering of 37,500,000 American depositary shares ("ADSs") at a price to the public of US$24.00 per ADS for a total offering size of approximately US$900.00 million, assuming the underwriters do not exercise their option to purchase additional ADSs. Each ADSs represent one Class A ordinary share. The ADSs are expected to begin trading on the New York Stock Exchange today under the symbol "QD."

Of the total 37,500,000 ADSs offered, 35,625,000 ADSs are being offered by the Company and 1,875,000 ADSs are being offered by selling shareholders. In addition, the selling shareholders have granted the underwriters an option, exercisable within 30 days from the date of the final prospectus, to purchase up to an aggregate of 5,625,000 additional ADSs to cover over-allotments.

Morgan Stanley & Co. International plc, Credit Suisse Securities (USA) LLC, Citigroup Global Markets Inc., China International Capital Corporation Hong Kong Securities Limited and UBS Securities LLC are acting as lead bookrunners for the offering, while Stifel, Nicolaus and Company, Incorporated, Needham & Company, LLC and Nomura Securities International, Inc. are acting as co-managers.

A registration statement related to these securities has been filed with, and declared effective by, the United States Securities and Exchange Commission. This press release shall not constitute an offer to sell or a solicitation of an offer to buy, nor shall there be any sale of these securities in any state or jurisdiction in which such an offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

This offering is being made only by means of a prospectus forming part of the effective registration statement. A copy of the final prospectus relating to the offering may be obtained, when available, by contacting the prospectus department at Morgan Stanley & Co. International plc at Room 214, 2nd Floor, 180 Varick Street, New York, NY, 10014, United States, by telephone at 1-917-606-8487 or by emailing prospectus@morganstanley.com; Credit Suisse Securities (USA) LLC at One Madison Avenue, New York, NY 10010, United States, attention: Prospectus Department, by telephone at 1-800-221-1037 or by emailing newyork.prospectus@credit-suisse.com; Citigroup Global Markets Inc., c/o Broadridge Financial Solutions, 1155 Long Island Avenue, Edgewood, NY 11717, United States, telephone: +1-800-831-9146; China International Capital Corporation Hong Kong Securities Limited at 28th Floor, 350 Park Avenue New York, NY, 10022, United States, by telephone at 1-646-794-8800 or by emailing g_prospectus@cicc.com.cn; or UBS Securities LLC at 1285 Avenue of the Americas, New York, NY, 10019, United States, by telephone at +1-888-827-7275; or Stifel, Nicolaus & Company, Incorporated, One Montgomery Street, Suite 3700, San Francisco, CA 94104, United States, by telephone at +1-415-364-2720, or by emailing syndprospectus@stifel.com; or Needham & Company, LLC, Attention: Syndicate Prospectus Department, 445 Park Avenue, 4th Floor, New York, New York 10022, or by telephone at 1-800-903-4696, or by email at prospectus@needhamco.com; or Nomura Securities International Inc. at Worldwide Plaza 309 West 49th Street New York, NY 10019-7316, United States, by telephone at 212-667-9000, or by emailing at atequitysyndicateamericas@nomura.com.

About Qudian Inc.

Qudian Inc. ("Qudian") is a leading provider of online small consumer credit in China. The Company uses big data-enabled technologies, such as artificial intelligence and machine learning, to transform the consumer finance experience in China. With the mission to use technology to make personalized credit accessible, Qudian targets hundreds of millions of young, mobile-active consumers in China who need access to small credit for their discretionary spending, but are underserved by traditional financial institutions due to lack of traditional credit data and operational inefficiencies of traditional financial institutions. Qudian's data technology capabilities combined with its operating efficiencies allow the Company to understand prospective borrowers from different behavioral and transactional perspectives, assess their credit profiles with regard to both their willingness and ability to repay and offer them instantaneous and affordable credit products with customized terms, and distinguish Qudian's business and offerings.

For more information, please visit http://ir.qudian.com

For investor and media inquiries, please contact:

In China:
Qudian Inc.
Sissi Zhu
Tel: +86 (10) 5948-5220
E-mail: ir@qudian.com

The Piacente Group, Inc.
Ross Warner
Tel: +86 (10) 5730-6200
E-mail: qudian@tpg-ir.com  

In the United States:
The Piacente Group, Inc.  
Alan Wang
Tel: +1-212-481-2050
E-mail: qudian@tpg-ir.com

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