Marvel Studios spoils Avengers: Endgame themselves and fans are triggered

It's raining Avengers: Endgame spoilers and no one is safe.

Though the movie's opening weekend is over and people are more lax about letting loose some spoilers, it still seems to be a sensitive time for those who were not that fortunate to snag tickets.

There are even articles about how to avoid said spoilers.

But, what if the "perpetrator" is Marvel Studios themselves? How can you defend yourself against that which you can't see coming?

In their newest Endgame teaser that was released yesterday (April 29), Marvel Studios let loose a slew of spoilers, including things that were digitally edited out during the pre-release trailers.

SPOILER ALERT

The 15-second teaser is chock full of Easter Eggs so venture forth at your own risk!

[embed]https://twitter.com/MarvelStudios/status/1122530916419588096[/embed]

In the teaser, we can see dad-bod Thor summoning Mjolnir and Stormbreaker to his hands, Professor Hulk, and Pepper Potts as Rescue kicking a** and taking names with Iron Man.

The post, undoubtedly, ended with the hashtag #DontSpoilTheEndgame and the irony wasn't lost on fans as Twitter user FinFett straight up called them out.

Another user, jamesmoore194, quipped that fans "got more in this 15 second clip than (they) did in the first hour of the movie".

Well, as we've watched the film ourselves, there is some truth in that.

Other users creatively employed the use of GIFs featuring iconic characters in response to the post, including one of Robert Downey Jr. looking exasperated.

"don't spoil the endgame" pic.twitter.com/hwjP8GP7cI

— kat (@aelingalatnius) April 28, 2019

Marvel: #DontSpoilTheEndgame

Also Marvel: pic.twitter.com/pWUrtWBjHG

— Taylor ‎⍟ (@TaylorPettitt) April 28, 2019

A YouTube user even remarked that Marvel Studios are leaking spoilers because they've "made over a billion dollars".

Now, we don't know if the good folks at Marvel Studios have read AsiaOne, but the last time a man openly revealed spoilers, he was allegedly beaten up.

We're also not entirely sure what Marvel Studios' endgame (see what we did there?) is, if any.

Perhaps they thought that it was relatively safe since the opening weekend has passed and most would have watched it.

Yet, it seems that commenters, even those who have watched the film, aren't in agreement.

In fact, the phenomenon of the Marvel Cinematic Universe and its trademark of keeping film details close to the vest has surfaced a discussion about spoiler paranoia in pop culture and social media etiquette being policed.

The topic of when would a safe time be to actually release spoilers has also been floating around.

In any case, if you're the kind that absolutely dislikes hearing or reading anything about the film, then our suggestion would be to go offline entirely because even article headlines are alluding to key plot details.

For the others, tread with caution because between Endgame and Game of Thrones, social media has now become a proverbial landmine of spoilers.

bryanlim@asiaone.com