Award Banner
Award Banner

How retail therapy can turn into doom spending and how to prevent overspending

How retail therapy can turn into doom spending and how to prevent overspending
PHOTO: Unsplash

How often have we "treated ourselves" to retail therapy or a sumptuous meal as a means to ease our stresses of the week? While there is nothing wrong with treating yourself every once in a while, "doom spending" is on a whole other level.

We discuss what is doom spending and its impacts on ones personal finances as well as ways that you can go about regaining control of your money if you have fallen into the trap of doom spending.

Differences between "Splurge-to-Treat-Yourself" (Self-Care) vs "Doom Spending"

"Splurge-to-Treat-Yourself" (Self-Care) "Doom Spending"
Positive mindset Negative mindset
Affordable and within budget Excessive spending on luxury things or experiences
A treat that will not impact your finances drastically or put you into debt – fits within the 50-30-20 budgeting rule   Spending money you don’t have or have not budgeted on discretionary spending, causing you to wrack up credit card debt or neglect retirement planning 

What is doom spending?

Doom spending is the excessive spending on luxury things or experiences. It is often explained as being a coping mechanism to deal with anxieties about personal finances and the general economic situation. 

The term doom spending has recently gained traction following a survey conducted by, whereby 27 per cent of Americans admitted to indulging in doom spending to cope with stress.

The repercussions are worrying-nearly one third (32 per cent) of Americans have taken on more debt in the last six months amid increased spending (27 per cent)! 

In Singapore, there has also an increasing appetite for luxury goods, to the point where the luxury goods market in Singapore is projected to generate a revenue of US$4,230.00m and experience an annual growth rate of 3.36 per cent (CAGR 2024-2028).

We also see a similar trend in terms of travel. According to Skyscanner's Travel Trends report for 2024, 87 per cent of Singaporean travellers plan to take as many trips as they did in 2023, if not more, in 2024.  

PHOTO: Unsplash

As for the demographic group most susceptible to doom spending, according to the survey by, Gen Z people and millennials are more likely to doom spend, with 43 per cent of millennials and 35 per cent of Gen Z Americans admitting to it. This trend is on par with the demographics most susceptible to doom spending here in Singapore.

According to Fifth OCBC Financial Wellness Index (November 2023), the proportion of Singaporeans in their 30s holding unsecured debt is the highest among all age groups at 35 per cent, up from 33 per cent in 2022.

They were the only age group (as compared to those in their 20s, 40s, 50s and early 60s) to see an increase. This is consistent with the recent findings of a joint survey by the Institute of Policy Studies (IPS) and CNA, where nearly seven in 10 young Singaporeans have used a "buy now, pay later" (BNPL) plan to finance their purchases, with higher income earners more likely to have done so.

Specifically, Singaporeans between the age of 30- to 34-years-old were the most likely to have used a BNPL plan. It is interesting to note that the justification for doing so by this group of respondents are that with a steady stream of income, making purchases using such schemes is the more financially savvy thing to do with little to no additional financial risk.

Based on the Consumer Credit Index (CCI) Issue 27 published by Credit Bureau Singapore (CBS), Q2 2023 VS Q1 2023, the age group 21-29 has the biggest change in Unsecured Credit Card consumption with +2.53 per cent increase followed by a +10.64 per cent increase for Unsecured Personal Loan.

Based on the same index (CCI Issue 27), the highest new credit facilities applications for Q2 2023 are Credit Card, followed by Overdraft, Real Estate Loan, Motor Vehicle Loan and finally Personal Loan.

The Bureau also noticed a large increase of Overdraft and Personal Loan applications between Q1 2023 and Q2 2023 with 96.75 per cent and 65 per cent increase in applications respectively.

All the above point to increased spending and an increased leveraging on credit facilities in Singapore as Gen Z and millennials try to stretch the dollar further, which is not surprising in the current economy.

Historically, the inflation rate for consumer goods in Singapore has ranged from -1.8 per cent to 22.4 per cent between 1961 and 2022, with an average of 2.6 per cent per year. 

Even at this modest level of inflation, we have seen a 350.53 per cent increase in prices of consumer goods in Singapore from 1961 to 2023. An item you would have to pay S$100 to buy in 1961 would cost you S$450.53 today.

The money we have saved in the bank will have less purchasing power in the future as inflation keeps rising. Our hard-earned money that we have saved tirelessly will not be able to afford us the same luxury in the future as it does now.

This can have a great effect on all your major financial milestones, including saving for the downpayment of your first home (remember inflation affects home prices too) as well as how much you have to build up your retirement nest egg to sustain you in your golden years.

With a high cost of living and a tough labour market, many people think they'll never ever be able to buy property, have kids, or retire with a loaded bank account. With all of these feeling so out of reach, it may feel pointless to even try to save your money if you are just going to fall short of these goals.

This is further aggravated by consumerism. With the increasing availability of BNPL services as well as social media promoting a never ending string of products and encouraging impulse buying, both for instant gratification and over fears that we'll be left behind if we don't buy the next, new thing, doom spending has been on the rise. 

How can you prevent yourself from falling into the doom spending trap?

PHOTO: Unsplash

The first thing to remember is, regardless of what the larger economy looks like right now, do not despair. While the current rate of inflation rates and high property prices may make it feel impossible to ever achieve the financial milestones our parents did, the International Monetary Fund (IMF) contends that the global economy remains resilient.

The last thing that you want to do is doom spend now under the false belief that you will never be able to achieve your financial aspirations just for you to wake years down the road and realise that macro economic conditions have improved but now its your crippling consumer debt that is holding you back.

That being said, that doesn't mean that you have to scrimp and save every last penny you earn. Indulging in a little self care from time to time is not only important to prevent burn out but also a great mindful practise to enjoy the present.

Practising self-care by and treating yourself should be a just that — a little treat — meaning, it should be affordable and within budget. There is a fine line between indulging in retail therapy and practising doom spending.

Depending on the individual's earning capacity and financial situation, this little treat could be a rewards in our daily grind such as a delectable frappuccino after work, a spa treatment or a short getaway vacation.

The exact splurge expense will differ from person to person but the guiding principle should be that this treat will not have an impact on your long term financial goals, or worse still, cause you to go into debt.

The key to not doom spending is drawing the line for yourself between what is a smart splurge and what is an irresponsible expense. Doom spending can create a "financial hole" that is hard to climb out of, and all just for a fleeting mood booster.

Doom spending involves spending money on discretionary items you either don't have or have no space in your budget for. Allowing yourself to spend out of despair over larger economic conditions could result in you falling into high interest credit card debt, or with nest egg for retirement. 

PHOTO: Unsplash

How can you rebuild your finances if you have overspent while doom spending?

The first step to bouncing back after overspending due to doom spending is to recognising the financial setback it has caused you. Only by addressing the problem head on can you really rebuild your finances.

With personal finance content and awareness more readily available in today's digital environment, there is a myriad of information to help you out on this journey.

Next, closely track your expenses and create a budget and try to stay within the limits that you have set for yourself. 

One way you can allocate your budget is using the 50-30-20 rule. This method advocates splitting your income into three categories:

  • 50 per cent should be spent on your essential needs;
  • 30 per cent should be used for discretionary spending;
  • 20 per cent should go towards your savings, investments, and emergency expenses .

Do a reality check before making the purchase — is this a need or a want?

It is important to create the habit of keeping track of how much you've spent each week on these discretionary spending areas.

Discretionary spending is the money you allocate towards those activities that you enjoy, but don't need in order to survive. To control this part of your expenditure, you must make sure that you do not classify your 'wants' as 'needs'.

Regardless of your financial situation, it is always smart to spend within your means. It is highly unadvisable to make non-essential big ticket purchases with future money. Given the current macroeconomic conditions and job market, your next pay check may not be certain.

The next step is to deep dive your currently financial liabilities. When it comes to finances, it's easy to put off thinking about uncomfortable topics like debt. Unfortunately, consumers do not have the luxury of ignoring this issue, as consumer debt can quickly grow out of hand and create financial headaches down the line.

PHOTO: Unsplash

For those who are trying to grapple with mounting credit card debt, you can consider taking out a debt consolidation loan. As the name suggests, a debt consolidation loan consolidates all your unsecured loans.

The major perk of debt consolidation loans is their lower interest rates, which can be as low as 6.95 per cent EIR. This is significantly lower than the interest rates charged on credit cards.

How can doom spending affect retirement planning, and what adjustments should be considered to ensure financial security?

PHOTO: Pexels

The Fifth OCBC Financial Wellness Index found that 79 per cent of Singaporeans either do not have a retirement plan or are not on track with their retirement plans — an increase from 71 per cent in 2022.

Younger people in their 20s and 30s are further behind in retirement planning with Singaporeans in their 30s holding the most unsecured debt amongst all age groups. This corresponds with the group of people who are most likely to doom spend. 

In order to ensure financial security, the first step is always managing any debt. For secured debts like mortgage loans, look at refinancing to keep interest rates manageable.

ALSO READ: Cash or credit cards: Which is better to use when travelling?

This article was first published in ValueChampion.

homepage

trending

trending
    Online voting not feasible due to 'voter impersonation' risks: ELD
    'She should be with her family': Employer gives maid plane ticket, $800 to return to Myanmar and search for missing mum
    Nintendo Switch 2 to launch in June with US$449.99 price tag
    'Blessed beyond measure': Desmond Tan and wife expecting second child
    Gossip mill: Chantalle Ng dating longtime friend, ex-TVB actress now sells chicken feet, Leslie Cheung's partner pays tribute on his 22nd death anniversary
    Probe finds former Smap idol Masahiro Nakai committed sexual assault, victim says 'What I've lost will never be recovered'
    Woman rescued from top of overhead bridge near Nex mall, detained under Mental Health Act
    MaNaDr admits to lapses, introduces 1-minute minimum teleconsultation rule
    New bus interchanges in Woodleigh and Pasir Ris to open in late April
    Life-sized dinosaurs, pre-historic plants: Gardens by the Bay to transform into Jurassic World this May
    How this Singaporean went from volunteer to CEO of a non-profit
    19 years' jail for mum who abused 4-year-old girl, whose body was burned after she died

Singapore

Singapore
    • 'Don't cheat, don't be greedy': Elderly couple in their 90s share secret to longevity with DPM Heng in viral clip
    • Singaporean girl, 15, who wanted to fight for ISIS is first female teen to be given ISA restriction order
    • 'He needed something to help him fight,' says man who bought Hokkien mee for dying patient
    • MOH to allocate $800m for active ageing centres as part of new initiatives to improve seniors' access to activities
    • Shanmugam's views on Israel-Palestine conflict 'sharply different' from that of former NMP Calvin Cheng's
    • GE2025: WP's likely replacement for Raeesah Khan outlines plans for improvements in Sengkang
    • Vivian says he did not 'like' FB post offering to relocate Singaporeans to Gaza; Meta investigating
    • Sports car driver allegedly high on laughing gas arrested on Orchard Road
    • GrabCab becomes Singapore's 6th taxi operator, plans to launch '100% green fleet'
    • 'Irresponsible parents': Man flips middle finger at driver after near accident with child at City Hall

Entertainment

Entertainment
    • Gossip mill: Diana Ser's son to enlist, Takeshi Kaneshiro back after 3 years, agency says late Sulli wasn't forced to film nude scene
    • 'I was right there just 3cm behind her': Exo's Kai recalls joys of simple life during military service, meeting commuter checking him out online
    • E-Junkies: The Click Five will consider making new music if upcoming tour goes well
    • Former NCT idol Lucas to make acting debut in Taiwan
    • Jim Carrey pays tribute to Val Kilmer's 'grace and courage'
    • Val Kilmer reportedly discussed reprising his role as Batman before his death
    • Sum 41 releases final music video before splitting up
    • Brad Pitt to return for Once Upon a Time in Hollywood follow-up on Netflix

Lifestyle

Lifestyle
    • A first look: Blue Bottle Coffee's cafe at Raffles City, here's what to expect
    • 'The menu is a reflection of us': Singaporean woman and American husband open restaurant selling soul food
    • Life after death: Guide to be launched to help parent caregivers plan for autistic children's future
    • Tea, drums and rangoli: These stewards of culture and heritage are being honoured for preserving tradition in Singapore
    • What to do this weekend (April 4 to 6)
    • Long-range cruiser: GAC E9 luxury MPV with over 1,000km of range now in Singapore
    • Deepal officially arrives in Singapore with opening of new showroom
    • We ask parents how they keep their children's screen time low - here's the lowdown
    • The best new-launch condo layouts we've seen so far in 2025
    • Where to find 999-year landed homes by the sea in Singapore: Touring Ponggol 24th Avenue

Digicult

Digicult
    • A $500 wake-up call: How the Samsung Galaxy Ring made me realise my stress
    • Monster Hunter Wilds producer explains how game has remained unique and fresh over 20 years
    • Games in April: RPGs, racing and Ronaldo in a fighting game
    • Is it time to get a MacBook at a good price? The M4 MacBook Air says yes
    • China's Baidu launches 2 new AI models as industry competition heats up
    • China's top universities expand enrolment to beef up capabilities in AI, strategic areas
    • International Women's Day: Meet the Singapore women levelling up in gaming
    • US indicts slew of alleged Chinese hackers, sanctions company over spy campaign
    • Meet the women powering innovation in tech in Singapore and beyond
    • Games in March: JRPGs, co-op games and wrestling

Money

Money
    • Giant deal: Malaysian company to acquire Cold Storage and Giant supermarket chains in Singapore
    • Australia says US tariffs 'not act of a friend' but rules out reciprocal move
    • South Korea's acting president calls for talks with US over tariffs
    • Southeast Asian nations, hit particularly hard by US tariffs, prep for talks with Trump
    • China urges US to immediately lift tariffs, vows retaliation
    • Trump's tariffs stoke global trade war as China and EU vow response
    • HDB to launch 3,000 balance flats in July 2025: What homebuyers need to know
    • With 61 years left on its lease, this Bishan maisonette matches national record at $1.5m
    • Why are homebuyers choosing pricier new launch 2-bedders over resale options in 2025?
    • Looking to live near JB? Here are the cheapest condos by the Causeway in Woodlands

Latest

Latest
  • US South, Midwest face 'generational' flood threat after severe storms, two dead
  • Hungary says it is withdrawing from ICC as Israeli leader Netanyahu visits
  • Daily roundup: New bus interchanges in Woodleigh and Pasir Ris to open in late April — and other top stories today
  • Philippines assures China potential F-16 purchase not intended to harm any nation
  • Musk will stay until he completes Doge mission, White House says
  • Thousands of Haitians take to streets to protest surging gang violence
  • Tornadoes and heavy rains rip across central and southern US
  • Danish PM pledges to support Greenland against Trump pressure
  • Taiwan details surge in Chinese activity on last day of war games

In Case You Missed It

In Case You Missed It
  • Thai woman struggles to evacuate during earthquake while her dog sleeps unfazed
  • Workers painting exterior of Geylang block discover man's skeletal remains in flat
  • 'New, younger' PAP team vows to reclaim WP-controlled Sengkang GRC, says Lam Pin Min
  • New face Jackson Lam 'very good on the ground' and will be asset to Parliament, says Shanmugam
  • Woman who publicised tips on how she evaded GST for luxury purchases fined $18k
  • Powerful quake in Southeast Asia kills several, 81 trapped in Bangkok building rubble
  • Dog dies after being skinned alive in Malaysia, animal welfare group condemns 'barbaric' act
  • Blue for seafood, red for meat: Case partners Koufu to have colour-coded price labels at 'cai fan' stalls
  • WP will campaign for 'responsible and loyal opposition' in GE2025 to earn seats in Parliament, says Pritam
This website is best viewed using the latest versions of web browsers.